Archive for February 2011

Social Media Marketing and Environmental Sustainability

February 28, 2011 7 Comments Edit

As we reviewed in a preceding post, social media can be used as a weapon against unsustainable businesses, but it can also be a powerful tool to help companies to engage in conversations with an environmental theme.Social media sites have changed the way we communicate, not only by connecting people,...

February 27, 2011 Add Comment Edit

The rapid growth of social media has made it a revolutionary force for prosocial change. Facebook is a great illustration of this rapid growth. In less than seven years Facebook has accrued more than 500 million users. This gives Facebook the distiction of having more users than the population of any...

The Revolutionary Power of Social Media Driving Corporate Environmental Sustainability

February 25, 2011 2 Comments Edit

Businesses are increasingly reckoning with the revolutionary power of social and mobile media. New media is impacting our lives and changing the way we connect and communicate. In places like Egypt and Tunisia, social media has demonstrated itself to be a formidable force that is even capable of toppling...

China's Green Innovation and the Challenge for America

February 24, 2011 1 Comment Edit

The United States is losing its competitive edge against an emerging economic superpower. China is on track to surpass US gross domestic product in 2020 and it is increasingly competing with world renowned American innovation.China has historically been a global leader in innovation. They are the first...

The Fate of the Democrats is Tied to Green Jobs

February 23, 2011 1 Comment Edit

Obama laid out his clean energy plan in his State of the Union address. The President indicated that he would like to see 80 percent of US power coming from “clean” sources by 2035, including renewables.Federal incentives help renewable energy to grow and creates jobs. In the US, government incentives...

State Green Jobs Initiatives Need Federal Legislation

February 22, 2011 1 Comment Edit

Green jobs are an important part of the President's strategy to get people working all across America. Regional initiatives demonstrate the effectiveness of capitalizing on the growth of green jobs. These initiatives have created jobs in states like New York, California and Missouri.A program called...

Republicans Dethrone Czars and Defund the President's Policies

February 21, 2011 Add Comment Edit

House Republicans are using their powers to declare war on Democrats, public health and the environment. Despite warnings that tightening the belt too much too soon could harm the economy, the Republican-controlled House voted to drastically cut spending and defund the President's policies.After five...

Video: EPA Administrator Lisa Jackson's Address at the Good Jobs Green Jobs Conference

February 19, 2011 Add Comment Edit

EPA Administrator Lisa P. Jackson's opening keynote address at the Good Jobs Green Jobs Conference on February 8, 2011. Jackson explains how facing environmental issues provides economic benefits and good green jobs. Jackson goes on to illustrate how Environmental health and economic growth go hand...

Republican Opposition to Obama's Clean Energy Standard

February 18, 2011 Add Comment Edit

Republicans who once favored clean energy are now opposing President Obama's “clean energy standard.” Many Republicans appear intent on burying the President's plan by equating it with the failed cap-and-trade bills which conservatives falsely claimed was costly and a job-killer.The Republican point...

February 17, 2011 Add Comment Edit

President Obama's 2012 budget plan slashes the deficit by $1.1 trillion over 10 years, but House Republicans want to see at least $60 billion in cuts this year. Obama indicated that the budget he sent Congress will help meet his goal of cutting the deficit in half by the end of his first term.The Obama...

Energizer Gets Greener with LED Lighting from CRS

February 14, 2011 1 Comment Edit

Energizer has partnered with CRS a manufacturer of light-emitting-diode (LED) technology. On February 14, 2011, CRS Electronics Inc. (TSX-V:LED), an inventor, developer and manufacturer of LEDs, announced an exclusive agreement with Energizer Holdings, Inc. (NYSE:ENR).With rapidly growing demand for...