Showing posts with label EV infrastructure. Show all posts
Showing posts with label EV infrastructure. Show all posts

Electric and Hybrid Vehicles: Changing Perceptions

A 2011 study suggests that consumers are changing the way they look at transportation. This is one of the key findings of an Accenture survey tiled Plug-in Electric Vehicles: Changing Perceptions, Hedging Bets.

The Accenture survey also found that:
  • Purchase price is only one deciding factor in buying an electric vehicle. Recharging convenience, range anxiety and even the source of the energy for recharging are all of concern to potential buyers.
  • Today's consumer favors plug-in hybrids over full electric vehicles
  • Utilities will have to invest in infrastructure upgrades to meet consumer preference for where and when they recharge their electric cars.
  • Utilities may face competition for charging services from new providers.
Consumer's views on hybrid and fully electric vehicles are maturing as is the market and infrastructure that supports them.
© 2011, Richard Matthews. All rights reserved.

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Survey Shows China More Receptive to EVs than America

Electric Vehicles (EVs) may be taking the world by storm but public acceptance is better in China than it is in America. These are some of the conclusions of a 2011 Accenture survey tiled "Plug-in Electric Vehicles: Changing Perceptions, Hedging Bets".

Globally 58 percent of respondents said they favor plug-in electric vehicles as a long-term substitute for internal-combustion vehicles. In the US only 46 percent of respondents said that they favor plug-in electric vehicles replacing conventional vehicles over time.

Germany is a green energy leader and they are vying for leadership in the electric vehicle market, but only 53 percent of the population see electric vehicles as a viable, long-term replacement for conventional cars.

In Italy, 76 percent of the population surveyed favored electric vehicles as an eventual substitute for conventional vehicles. In China, the number was a staggering 86 percent in favor of plug-in electrics.

Traditional consumption patterns may help explain the difference. In China people appear to be more comfortable with charging their cars at electric fueling stations, while Americans and respondents from the rest of the world prefer charging their cars at home. Some 65% of global respondents stated that they would prefer to charge their vehicles at home as did 77 percent of respondents in the US. In China only 35% of respondents would prefer charging at home.

The Chinese are also more interested than the rest of the world in knowing where the EV power source is coming from. Accenture’s study indicated that globally 45 percent of respondents expressed a desire to know where the electricity to charge their electric car comes from. In the US, only 43 percent were concerned about the origin of their electric power, while in China 62 percent wanted to know where their power came from. This is a critical issue in the sustainability profile of an EV as a car powered by electricity from renewable energy is much better for the environment than EVs powered by the burning of coal

As revealed by the Accenture study, the Chinese are also more forward looking in terms of emerging technology. Although battery exchange may win out over home charging, 62 percent of Americans surveyed would prefer to charge a battery over exchanging it, while 35 percent of the Chinese respondents favored charging over an exchange.

A J.D. Power and Associates Report predicts that China is expected to reach sales of 35 million light-vehicles in 2020 while the US can expect sales of 17 million light-vehicles.

The US may be well positioned to lead the EV revolution, but with its massive domestic market and receptive population, China will give America a run for its money.

© 2011, Richard Matthews. All rights reserved.

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The US is Positioned to Lead the Global Competition for EV Supremacy

The US is well positioned to lead the global competition for EV supremacy. A 2010 McKinsey research firm study suggests that the US is the nation most likely to lead the world in electric car ownership in the coming years.

America is the home of car culture and the nation has a strong domestic auto market. The US has one of the largest vehicle markets in the world and this trend is expected to continue well into the future. According to a J.D. Power and Associates Report, the US is expected to reach 17.4 million auto sales in 2020. Market analyses by energy research firm SBI Energy show that of the 204 million personal vehicles in the US, the average household owns 1.9 vehicles. The viability of the US bid for EV supremacy also derives from the fact the America is the world's wealthiest nation.

According to an SBI Energy report, Electric Vehicle (EV) and Plug-In Hybrid Electric Vehicle (PHEV) Markets Worldwide, in the six years between 2004 and 2009, the number of HEV available models around the world has tripled to 29 and the number of brands producing hybrids has jumped from six to fourteen. In fact, almost a third of the hybrids being offered in the US have 2010 as their first model year.

Global sales of hybrid electric vehicles rose 33% in 2009 with 700,000 vehicles sold in an unfavorable climate that saw the overall auto market plunge worldwide. "SBI Energy's first EV market study entitled, Electric Vehicle (EV) Infrastructure Manufacturing projects North America will hold 20% of the electric vehicle infrastructure manufacturing market by 2014, driven by government incentive programs and the movement toward eco-friendly consumer lifestyles," says Shelley Carr, publisher for SBI Energy. "While government capital is vital, growth also depends heavily on the investment interests of the private sector and the adoption of electric vehicles and plug-in hybrid electric vehicles by consumers."

China is already a leader in the transition from fossil fuel powered cars to electric vehicles. China has a proven capacity for mass producing things inexpensively. Chinese auto manufacturers also have a huge domestic market. A J.D. Power and Associates Report predicts that China is expected to reach 35 million light-vehicle sales in 2020.

China is not alone in its pursuit of global supremacy, Germany and France are also vying for leadership in the EV sector.

Despite serious challenges, America's viability as a global EV leader was corroborated in a study that says the US is the most likely to spearhead a movement toward electric cars from gasoline-driven cars as a means of mass transportation. This is the finding of a research index from McKinsey & Company, a global consultancy firm.

McKinsey’s electric-vehicle index gauges nine variables including consumers’ favorability toward electric cars, a segment where America ranks highly. The US ranked first in the electric-vehicle index ahead of France, Germany, China and other Western European countries.

America is in a competitive position due largely to government support of EVs. In 2007, Congress set aside $25 billion in Department of Energy low-interest loans to encourage the advancement of alternative-fuel vehicles, including EVs. The DOE has made $8.5 billion in loans to Nissan, Ford, Tesla Motors, Tenneco and Fisker Automotive. President Barack Obama also earmarked another $2.4 billion in grants for battery-makers and other electric-vehicle component-makers in 2009. The stimulus package also included a $2,500 to $7,500 tax credit to consumers who purchase EVs.

These investments have put America in the position to lead the race to be the leader in one of the most expansive economic and technological opportunities of our times. The demand for EVs is sure to keep growing. As this demand grows so will the response from automakers. Nissan and General Motors already plan to have a combined capacity to build hundreds of thousands of EVs in the US by next year (2012).

The growth of EV sales will also positively impact associated industries. Pike Research projects that $61 million will be spent across the US on EV charging equipment during 2011.

This is a boon for American business, not only in terms of the vehicles themselves but in terms of the infrastructure needed to support EVs.

© 2011, Richard Matthews. All rights reserved.

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